Saengsanja (The Producer) is a design studio that creates new stories and generates meaning through the tool of design.

Kim Eojin
Visual Communication Design, Department of Industrial Design, Chung-Ang University

2013– Co-CEO, Everyday Practice
2026– Director, Saengsanja
2015– Full Member, Korean Society of Typography
2023– Member, AGI (Alliance Graphique Internationale)
2026– Director of Exhibitions, Korean Society of Design History
2015–2016 Adjunct Professor, Advertising & Branding, Graduate School of Design, Ewha Womans University
2016– Lecturer, Department of Communication Design, Daejeon University
2019 Typojanchi: International Typography Biennale, Curator of the 〈Typography and Objects〉, 〈Polyhedron〉 sections
2022 Public Design Festival Thematic Exhibition 〈Gilmomsamteo〉, Guest Curator

Awards
2022 Red Dot Design Award, Brand Identity, Winner
2022 iF Design Award, Brand Identity, Winner

Publications
People Who Speak Through Their Work (2015)