


디자인. 김어진
모션. 유환준
Design. Kim Eojin
Motion. Hwanjun Yu
국립농업박물관 National Agricultural Museum
Muruikda is a visual identity project for a cultural festival organized by the National Agricultural Museum of Korea, aimed at sharing the value of fermentation-related agriculture, rural life, and food culture through diverse hands-on experiences. The design concept visualizes the festival name using motifs inspired by microorganisms and the natural process of fermentation. These visual elements create an inviting, community-centered atmosphere, while bright, lively colors convey the healthy and vibrant spirit of celebrating together with the public.