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도움. 양현호
모션. 최인
Design. Kim Eojin
Assistance. Hyunho Yang
Motion. Choi-In
DMZ 국제 다큐멘터리 영화제 DMZ
The 〈DMZ (DMZ Docs) Documentary Festival Film International〉 project is a visual identity design that transforms the symbolism of a divided space into the values of peace and life through documentary film.
Morphological characteristics of the festival's symbol were extracted as graphic motifs, establishing a visual system that organically juxtaposes shots of archival records with shots of reality. Through this framework, the identity secures distinct brand clarity. For long-term brand equity, the identity clearly delineates 'DM' (Demilitarized) and 'Z' (Zone) to accurately convey the profound meaning behind the name DMZ.