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Design. Kim Eojin
경기도미술관 Gyeonggi Museum of Modern Art
The 〈How Are Doing? You〉 project is a visual identity and exhibition design for a museum showcase that delivers messages of comfort through its permanent collection, using art as a medium to exchange warm greetings.
The design concept was built upon visual cues discovered in the acts of greeting and communication. Utilizing the reverberation of echoes and ink-bleeding effects, the design graphically visualizes how emotions resonate and ripple outward. Applied across the visual system, the varying degrees of ink dispersion across different media symbolize the expansive spread of diverse human emotions.