



디자인. 김어진
Design. Kim Eojin
MEUM, 믐 MEUM
is a visual identity project for a real-time online communication platform where people connect through virtual spaces. Intersecting art and technology, the platform bridges the virtual and physical realms while embracing boundless possibilities in the post-pandemic era.
The design concept translates the morphological characteristics of MEUM's 3D spatial objects into the core tone and mood, establishing a key visual system that mirrors the platform's architectural nature and structure. It visualizes spaces of creation, communication, and possibility that define MEUM, reinterpreting the platform's actual framework into three meaningful spatial dimensions.